Series Design

Trash Chicken was a Screen Printed series I started that I either want to implement as a Personal skate brand or design series within a main brand. During this process I show the development of the logo/design concept and how it could be designed.

Here is an early rough sketch I drew (left). Here is the final graphic (right).

Here is a font exploration for the the logo type (left). I chose the boxy type because I felt it matched the style (right).

For my color exploration I made a variety of colors which I then made a live poll for viewers to choose which color they liked best. I finally chose this purple gradient.

I expanded the color into the typography (left) as well as the main design itself (right).

I then implemented my design into a hat that I had custom Made. It was laser etched into leather patch.

My design was than made into a series I could potentially make.